Company Description
Vivid Racing is a leading online automotive performance parts distributor based in Gilbert, Arizona, USA. With a history dating back to 2001, Vivid Racing has grown into a multi-million dollar company offering a catalog of over 2 million products for performance vehicles, trucks, jeeps, UTVs, motorcycles, and more. Our passion for technology and logistics, along with a customer-centric approach, has established us as a prominent player in the industry.
Role Description
The Marketing Content Creator position at Vivid Racing is responsible for producing captivating and engaging content that connects with our audience of automotive enthusiasts. Working closely with our Marketing and Retail Sales teams, this role focuses on enhancing brand awareness, creating dynamic video and graphic content, and engaging our community on social media and YouTube. As a key player in Vivid Racing’s online presence, you’ll blend your passion for cars with creative skills to showcase products and cultivate brand engagement.
Responsibilities:
- Content Creation: Produce and edit high-quality video and graphic content for Vivid Racing’s social media channels, YouTube, and other marketing platforms. Content includes product highlights, tutorials, car features, and brand stories.
- On-Camera Presence: Appear in Vivid Racing’s videos, providing product insights, showcasing installations, and demonstrating product usage with enthusiasm and expertise.
- Social Media Engagement: Actively participate in and manage posts on Facebook Groups, Sponsored Forums, Instagram, TikTok, and YouTube. Engage with enthusiasts, answer common questions, and represent the Vivid Racing brand in a helpful, non-sales-oriented way.
- Brand Advocacy: Use your knowledge of car culture and industry trends to keep the Vivid Racing name prominent and respected within the community. Act as an expert in automotive subjects by offering advice and insights, such as recommendations on parts or builds.
- Marketplace Management: Post and maintain listings on FB Marketplace and other platforms for in-stock or clearance items.
- Content Sharing: Share and manage customer-generated content, properly categorizing it in our file management. Create engaging blog posts and SEO articles to drive traffic and brand visibility.
- Community Management: Monitor and respond to reviews, messages, and comments across social platforms, forwarding inquiries to the appropriate team members when necessary.
Requirements:
- Strong experience in video editing, graphic design, and photo editing.
- Enthusiastic and knowledgeable about cars, with a passion for car culture and performance modifications.
- Confident on camera with the ability to effectively communicate Vivid Racing’s brand and product value.
- Proficiency in using social media platforms (Facebook, Instagram, TikTok, YouTube) and basic knowledge of SEO best practices.
- Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
- Submit portfolio or links to video projects along with resume